Icon is a motorcycle riding gear manufacturer that’s not afraid to get creative with their marketing. They’re the one’s responsible for the original Motorcycle vs. Car Drift Battle video and its sequel. To promote their latest line of Raiden all-weather gear, Icon put a couple of pro adventure racers on souped up Triumph Tiger 800’s and sent them through gnarly terrain all over the world. There’s also a couple of special appearances by Alonzo Bodden and Kylie Lewallen. I think an epic adventure ride like this would be fun to add to the old Bucket List.